For more than 40 years, ABD Direct has fostered dedicated partnerships with non-profit charitable and progressive advocacy organizations, pushing the boundaries of direct response fundraising and securing the resources they need to fulfill their critical missions. ABD Direct's long record of integrated programs and cutting edge direct response fundraising solutions pave the way for success.
ABD Direct announced that Kim Daley has joined the agency as Creative Director. Kim spent 13 years on the development team at Doctors Without Borders before starting her own creative firm consulting with a broad range of non-profit and advocacy organizations. Kim will help to spearhead ABD Direct’s creative offe...
Every direct response fundraiser will be quick to admit that the last four years have been challenging and tumultuous, so it should come as no surprise that our donors feel the same way. We knew Donald Trump would be like no president ever, yet the constant state of crises defied predictions and here we all are in...
Six years ago, Amnesty International—an iconic brand with a 40+ year history in the grassroots and direct mail fundraising space—found its program in a state of crisis. For three consecutive fiscal years, the program had experienced sharp declines in virtually every metric—gross revenue had declined ...